GMA Deals and Steals Celebrates AANHPI-Owned Small Businesses

“Good Morning America” is marking AANHPI Month by featuring exclusive Deals & Steals from small businesses owned by Asian American, Native Hawaiian, and Pacific Islander entrepreneurs.

Tory Johnson has curated a selection of high-quality products ranging from science-backed activewear to sustainable kitchen solutions, with savings reaching up to 52% off.

These limited-time offers start as low as $6.50, providing an accessible way for consumers to support diverse founders while upgrading their personal care and lifestyle routines.

Exclusive Savings on Wellness and Lifestyle Essentials

The latest roundup of deals covers a broad spectrum of categories, including fashion, oral care, and home organization, all available through the GMADeals.com platform.

Shoppers can explore innovative brands that have gained national recognition, including several favorites previously seen in Latest Fashion Trends and wellness circles.

Below are the specific details for each participating brand, including product benefits, pricing, and shipping information valid for May 1, 2026.

Forme: Posture Correcting Activewear

Forme offers a science-driven assortment of bras, leggings, and accessories designed to transform musculoskeletal health and recovery through wearable technology.

Forme Posture Correcting Activewear

This brand gained significant attention after Taylor Swift wore a Forme posture-correcting bra while rehearsing for her global sensation, The Eras Tour.

  • Product Range: Posture-correcting bras, high-rise leggings, tees, and supportive socks.
  • Technology: Patented multi-panel waistbands and dual-layer wearable tech to boost muscle memory.
  • Health Benefits: Designed to improve alignment, eliminate pain, and enhance deep breathing without conscious effort.
  • Deal Price: $14.50 to $106 (Regularly $29 to $212).
  • Shipping: Flat rate of $12 with a limit of eight items per order.

Sock Candy: Whimsical Fashion Socks

Sock Candy specializes in unique fashion socks that feature bold colors, quirky combinations, and whimsical prints to elevate any outfit.

Sock Candy Fashion Socks

The collection includes signature sheer socks that offer elegant detail on surprisingly durable fabric, suitable for pairing with everything from sneakers to heels.

  • Style Options: Feminine florals, funky prints, and bold solid colors.
  • Versatility: Can be worn with sandals, loafers, or everyday footwear for a stylish pop.
  • Deal Price: $6.50 to $12 (Regularly $13 to $24).
  • Shipping: $6 or free on orders over $90; limit 12 per order.

LIVFRESH: Molecular Oral Care

LIVFRESH utilizes patented Activated Edathamil to clean teeth and heal gums at a molecular level, offering results comparable to professional cleanings.

LIVFRESH Oral Care Products

The brand has sold nearly three million tubes to date and focuses on using 100% edible ingredients, making it safe for users of all ages.

  • Key Products: Wintergreen Gel Toothpaste, Coconut Teeth Whitening Strips, and Mouthwash.
  • Whitening Tech: Strips use oil pulling and hydrogen peroxide to brighten smiles in as little as 14 days.
  • Deal Price: $16.50 to $22.50 (Regularly $35 to $45).
  • Shipping: $4.99 or free on orders over $50.

Shaz & Kiks: Ayurveda-Powered Hair Care

Shaz & Kiks focuses on a holistic approach to scalp and hair health by using time-tested, plant-rich formulas inspired by ancient Ayurveda.

Shaz & Kiks Hair Care

Their products are designed to balance the hair ecosystem, providing nourishment from within to strengthen strands and soothe the scalp.

  • Bestsellers: Rice+Chai Dry Shampoo Mist and Ultra Hydrating Turmeric Shampoo.
  • Concentration: The Turmeric Shampoo is four times more concentrated than traditional liquid shampoos.
  • Additional Items: Scalp scrubs, conditioners, pre-wash treatments, and anti-breakage serums.
  • Deal Price: $15 to $31 (Regularly $30 to $62).
  • Shipping: $4.99 or free on orders over $65; limit two per product.

Blume: Clean Skincare and Cosmetics

Blume was founded by sisters Bunny and Taran Ghatrora to provide effective skincare that addresses acne and scars without causing skin damage or shame.

Blume Skincare Line

The brand focuses on clean ingredients that nourish the skin barrier while actively treating specific concerns like breakouts and hyperpigmentation.

  • Meltdown Line: Formulated with specialized oils to clear acne while maintaining hydration.
  • Product Selection: Balancing Gel Cleanser, Gel Cream with Ceramides, and Tripeptide-1 Lip Balm.
  • Deal Price: $9 to $23.50 (Regularly $18 to $47).
  • Shipping: $4.99 or free on orders over $75.

Anyday: Glass Cookware and Storage

Anyday helps families transition to a plastic-free kitchen with durable glass food storage containers that serve as versatile microwave cookware.

Anyday Cookware Sets

These sets are specifically engineered for steaming and reheating food efficiently, making them a staple for Modern Home Organization and sustainable living.

  • Functionality: Microwave-safe, oven-safe, freezer-safe, and dishwasher-safe.
  • Set Details: 8-piece sets include deep and shallow round dishes with vented glass lids.
  • Design: Available in both clear and frosted glass styles.
  • Deal Price: $59.50 to $72.50 (Regularly $119 to $145).
  • Shipping: $7.99 or free on orders over $100 in the contiguous U.S.

Important Shopping and Deal Guidelines

These exclusive “GMA” Deals & Steals are available only while supplies last, and shoppers are encouraged to act quickly as no back orders or rain checks are provided.

Shipping rates mentioned apply only to the continental U.S., and customers should contact individual retailers directly for specific product inquiries before placing an order.

Brand Name Discount Level Starting Price
LIVFRESH 50% – 52% Off $16.50
Forme 50% Off $14.50
Sock Candy 50% Off $6.50
Anyday 50% Off $59.50
Blume 50% Off $9.00
Shaz & Kiks 50% Off $15.00

For those needing assistance with an order, Tory Johnson’s team can be reached via email to help resolve any issues with the featured vendors.

Please note that ABC and Tory Johnson receive a commission for purchases made through the provided links, and prices are subject to change after the publication date.

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